An allied AI practice · UAE & Canada

AI that makes your business move faster.

SmartOps is a senior AI engineering studio. We automate the busywork, ship reliable LLM systems, and build the product around them — so your team moves faster and spends less time on manual work. The UAE / MENA office of an allied practice with NorthSight in Canada — 28+ years of combined engineering.

~60% faster delivery· 9M+ downloads shipped· ~90% successful-run rate
Recognized work
Macworld "Best of Show" Starbucks Pick of the Week #1 App Store Utility HIPAA / ISO 27001 delivery 9M+ downloads 5.0★ client rating Venture-backed startup builds
28+
Years combined engineering
5.0
Client rating
~60%
Faster delivery on AI builds
~90%
Successful-run rate, production AI
What we do

Ship AI that pays for itself

We don't sell experiments. We build AI that removes manual work, speeds up delivery, and keeps running in production. Six ways we help:

⚙️

AI Workflow Automation

Turn slow, manual, repetitive work into reliable AI workflows wired into the tools you already use — hours given back to your team, measured in outcomes.

🔁

LLM & Agentic Pipelines

Multi-agent orchestration with structured outputs, validation gates and guardrails — taking pipelines from plausible drafts to a ~90% successful-run rate.

📚

RAG You Can Trust

Retrieval systems that return grounded answers, not confident hallucinations — backed by a golden-task eval set built from your real questions, so quality is measured.

🧩

AI Integration & Architecture

Wire LLMs into your product and backend — Python, APIs, AWS/Azure — engineered for production, security and cost from day one.

🛠️

Full-Stack Product Build

The software around the AI: web and mobile apps, dashboards and integrations. We ship the whole feature, not just the prompt — millions of users served.

🔒

Security & Compliance

Delivery under HIPAA, ISO 27001 and Canadian Protected-B / AODA standards — for when your AI touches sensitive or regulated data.

Our method
The Reliability-First Method How every engagement runs

Most AI doesn't fail because the model is weak — it fails because nobody engineered for the 10% of cases where it breaks. Our method takes AI from a convincing demo to something you can depend on. Senior, lean, and measurable.

01

Audit the failure that hurts most

We start where it's costing you — a focused look at where your AI, workflow or product breaks today, and what "good enough to ship" actually means for your business.

02

Build the reliability layer

Structured outputs, guardrails, retrieval and clean integration into your stack — engineered for production, security and cost, not just a demo.

03

Measure & hand off

An evaluation harness so every improvement is provable, plus documentation and a clean handover so your team can own and extend it.

Selected work

Case studies

Recent client work is largely proprietary, so these are genericized case studies — happy to walk through the real architecture and trade-offs on a call.

Agentic LLM pipeline
Agentic systems

Requirements → PR-ready code, reliably

We designed a planner → implementer → reviewer pipeline that turns requirements into production-grade code, tests & docs — with structured outputs, validation gates, a failure taxonomy and an evaluation harness so quality is measured, not guessed.

~60% faster delivery ~90% successful-run~40% first-pass merge-ready
Trustworthy RAG
RAG & evaluation

Trustworthy RAG, eval-driven

We treat RAG quality as an evaluation problem: ground answers in retrieval, then build a golden-task eval set from real user questions plus scoring rubrics and regression checks — so every change is measured against your data, and drift is caught before users see it.

Measured accuracy Drift caught earlyGrounded, not guessing
Reliable LLM systems
Reliability & delivery

From "works in the demo" to production-grade

We add the reliability layer to flaky LLM features — structured outputs, validators, fallbacks and a failure taxonomy catching where multi-step reasoning breaks (loops, bad tool calls, context blowups) — and make every change measurable via evals.

~90% successful-run Fewer repeat failuresEvery change measurable
Point of view

How we think about reliable AI

We treat reliability as the product — not a finishing touch.

Field note 01

Demos lie

A demo proves the happy path. Production is the other 30%. We design for the failure modes first — that's where projects actually live or die.

Field note 02

If it isn't measured, it isn't reliable

Evals before features. Every change is scored against your real data, so "better" is a number you can see — not a vibe.

Field note 03

It's a workflow problem

The biggest wins rarely come from a smarter model — they come from wiring AI cleanly into how your team already works.

Leadership

The principals who lead every engagement

No rotating account managers, no bait-and-switch to juniors. You work directly with the senior people who design and build your system — two co-founders running two offices, with overlapping coverage across UAE/MENA and North American hours.

Muhammad Irfan
Muhammad Irfan
Applied AI / LLM Engineer · Co-founder
🇦🇪 SmartOps — UAE / MENA

13+ years shipping production software. Builds LLM orchestration and agentic systems at Chatari today; previously led engineering in regulated healthcare (HIPAA / ISO 27001 / ADHICS) in Abu Dhabi, and shipped consumer apps to millions (9M+ downloads, a #1 App Store utility, a Macworld Best of Show).

LLM & agentsRAG & evalsPython / AWS / AzureRegulated delivery
Kamran Khalil
Kamran Khalil
Technical Architect · Co-founder
🇨🇦 NorthSight — Canada

15+ years of hands-on technical architecture and delivery. Founder of NorthSight Technologies in Ontario, building government-grade and enterprise software — native & cross-platform apps, web platforms and automation — with Canadian data residency and Protected-B / AODA compliance.

Technical architectureGov & enterpriseMobile & webData residency
Client & leadership feedback

What people say

I've directly managed hundreds of developers over my career, and Irfan is definitely among the top three. Incredible work ethic, a great attitude, and a pleasure to collaborate with when solving difficult problems… I'd highly recommend him for even the most complex builds and API integrations.
Michael E. Zaletel · CEO, Chatari
Incredible work ethicSolves hard problemsHighly recommended
I worked with Kamran on a project with very loose requirements and a tight deadline. He was an outstanding companion — systematic in his approach, calm when it was needed, and always ready to jump in, whether that meant helping the team, doing code reviews, or coding the functionality himself.
Merima Hadzic-Dedovic · Software Architect, Authority Partners
Systematic approachCalm under pressureHands-on
The alliance

One firm, two offices

🤝 SmartOps (UAE / MENA)  ×  NorthSight (Canada) — an allied AI practice

Engage us from whichever side of the world you're on. Same standards, same method, local contracting and time-zone coverage on both ends.

You're here
🇦🇪

SmartOps — UAE / MENA

Abu Dhabi · Dubai · Gulf & MENA time zone
  • Applied-AI depth and 4 years on-site UAE healthcare delivery
  • Works in your business hours across the Gulf and MENA
  • Contact: hello@smartops.ae
🇨🇦

NorthSight — Canada

Ontario, Canada · North American time zones
  • Government-grade & enterprise delivery, Canadian data residency
  • Protected-B / AODA compliance and local accountability
  • Contact: hello@northsight.ca
Visit our Canada office, NorthSight.ca →
Let's talk

Tell us the problem that's hurting most.

We'll tell you honestly whether we can help, and how we'd start — usually with the failure that's costing you the most, made measurable. Free 20-minute call, no pitch.